Beyoncé Announces Second Ivy Park x Adidas Collection Drop
#Music
Beyoncé is back with her highly coveted Ivy Park x Adidas collection, which will be getting a second drop on Oct. 30.
Queen Bey posted a vibrantly colored picture of a poppy field on her Instagram Monday (Oct. 19) that claimed her territory with the statement “This Is My Park.”
She first launched the collection in January and gifted stars such as Reese Witherspoon, Zendaya, Cardi B, Janelle Monáe, Yara Shahidi, Destiny’s Child bandmates Kelly Rowland and Michelle Williams, her younger sister Solange and more with bright orange wardrobes that contained the burgundy, orange and cream-colored pieces. The Beyhive swarmed Adidas’ website earlier this year and caused the collection to sell out immediately, according to Adidas CEO Kasper Rørsted.
For the January 2020 cover of Elle, Bey spoke about the athleisure brand’s debut collection with the sportswear giant in a fan-generated Q&A. “It incorporates my personal style and expands that to include something for everyone,” she said at the time. “I love experimenting with fashion, mixing high and low, sportswear with couture, even masculine and feminine. This new line is fun and lends itself to creativity, the ultimate power.”
See Bey’s latest Ivy Park x Adidas announcement below.
via https://www.DMT.NEWS/
Heran Mamo, Khareem Sudlow, DMTDaily
