Nike Removes Kobe Bryant Merchandise From Its Website After His Death
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A day after Kobe Bryant tragically passed away from a helicopter accident on Sunday afternoon many fans noticed that Kobe-related merchandise was suddenly missing from Nike’s website.
If you haven’t noticed, Nike has pull all Kobe products from the site due to the tragic event that unfolded yesterday.
This is a huge move on their part which should be applauded and respected for the time being.
Many prayers out to his family and friends
pic.twitter.com/anL5JVEdG2
— SNKR_TWITR (@snkr_twitr) January 27, 2020
ESPN’s Nick De Paula confirmed today that Nike pulled all Kobe gear as the company re-evaluates how to to proceed with selling Kobe merchandise in the future.
Nike has pulled all Kobe products from its webstore — a Lakers logo gift card is available as a related item.
Employees at the Beaverton, OR campus have been gathering around a 35-foot lakeside poster of Bryant all throughout the day to pay their respects and comfort eachother. pic.twitter.com/LLM0C4O38C
— Nick DePaula (@NickDePaula) January 27, 2020
Via ESPN
In the wake of Kobe Bryant’s tragic passing, Nike has decided to pull all Kobe-related items from its Nike.com webstore, company sources have confirmed to ESPN. For now, searches for his products provide one result — a purple and yellow Nike gift card bearing the Los Angeles Lakers logo.
The company is re-evaluating its ongoing strategy for releasing Bryant’s beloved signature shoe series, and in the interim, would prefer to limit resellers stockpiling an inventory of existing products, only to sell them on the secondary market at an elevated price.
According to sneaker reporter Jacques Slade, Kobe’s “Championship” Protro sneakers will still be released in early February.
I can confirm this. After talking to people at Nike, there is talk about the “Championship” Protro still releasing on 2/7, but with so many things in flux, this could change. https://t.co/h1qMMJaKZR
— Jacques Slade (@kustoo) January 28, 2020
Kobe gear, especially his sneakers, have been extremely popular throughout the years even after his retirement so it’ll be interesting to see how Nike handles Kobe’s brand after his death.
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Jorge Alonso, DMT.NEWS
